WebMCP lets your site offer agents ready-made actions and makes their visits measurable, something no other approach achieves.

AI agents use your site the way a human would — and stumble in the same spots, over and over. What trips them up, and how to fix it, usually without a rebuild.

ChatGPT Atlas, Perplexity Comet, Claude for Chrome, Gemini in Chrome: what sets these AI browsers apart, who they reach, and why their traffic doesn’t show up cleanly in any statistics.

AI agents now shop and book on their own by operating websites directly. Where this breaks down on your site — and why your analytics won’t notice.

In March 2026, Anthropic accidentally shipped their unobfuscated source code via npm. For the first time, SEOs and marketers can see exactly how a major AI reads, filters, and summarises the web — and it changes how you should think about visibility in generative engines.